Experiência de Marca

Emirates and Real Madrid are serching for the Real Fan

The mission of this link between Real Madrid and Emirates is to use the power of sport as a vehicle to create moments of inspiration for fans and enable new experiences based on a shared passion for football.

Melhores de 2014. Publicado originalmente em 15/01.

The sponsorship between Emirates and Real Madrid are now in search of the ‘Fans for Real’. A new promotional campaign aims to find the ultimate fan around the world.

From 14 January to 7 March, fans will be asked to +1 Emirates and Real Madrid’s Google+ pages, as well as upload engaging content about Real Madrid using #FansForReal and #FlyToMadrid.

The winner will fly to Madrid with Emirates, to live the experience of meeting and watching their favourite Real Madrid players at Santiago Bernabeu Stadium. To take part in the competition  visit the website.

The video below launches the promo, showing a boy who arrives at Real Madrid’s stadium and is  greeted by Real Madrid stars including Luka Modric, Marcelo Vieira, Gareth Bale and Alvaro Arbeloa:

Emirates and Real Madrid partnership is a a five year shirt sponsorship until the end of the 2017/2018 season. Like minded in their vision to be at the forefront of their fields, the mission of this link is to use the power of sport as a vehicle to create moments of inspiration for fans and enable new experiences based on a shared passion for football.